About us

Kirei is Japanese for beautiful and that’s exactly how we want you to feel when you use our products. “With the right tools, you can achieve professional results that showcase your inner and outer beauty.”

We are huge animal lovers and have a true passion for the welfare of all animals.  Our love for animals became the  inspiration in creating an amazing line of synthetic makeup brushes that you will adore.

All of our brushes are handcrafted by skilled master brush makers using the highest quality bristles that are synthetic, vegan, and most importantly, animal cruelty-free.

Here are some of the benefits of using synthetic makeup brushes vs. animal hair:
~ No animals are harmed
~ They shed less, if not at all
~ Repel dirt and bacteria better than animal hair
~ Works well with both cream and powder products
~ Easier to clean than animal hair
~ Hypoallergenic and suitable for all skin types

It is our mission to spread love and compassion to the lives of all that we touch - especially animals. Beauty without cruelty is the foundation of Kirei Cosmetics.

 We donate a portion of profits from each product sold to animal rescues/ sanctuaries around the world. By choosing to purchase from us you not only receive a guaranteed cruelty-free product but you are also helping to improve the quality of life for animals.

We are honored that you have chosen Kirei Cosmetics as part of your beauty routine.  You don’t need to be a makeup artist to create a flawless look, just the right tools.